The role supports the Marketing Director and Pharmacist – Marketing Support in driving brand growth, product marketing, campaigns and market development.
Key Responsibilities:
Execute marketing strategies, campaigns and approved initiatives.
Support brand management, product positioning and product launches.
Coordinate advertising, promotions, events and activations.
Lead digital and social-media content development.
Conduct market research, competitor analysis and identify opportunities.
Work with Sales to improve product
visibility and market performance.
Collaborate with the Pharmacist on pharmaceutical and technical marketing content.
Monitor campaign performance, KPIs and ROI.
Coordinate external agencies, media and creative partners.
Qualifications & Experience:
Bachelor’s degree in Marketing, Business Administration, Communications, PR or related field.
Professional marketing certification is an advantage.
5–8 years’ progressive marketing experience, preferably in brand/product or commercial marketing.
Experience in pharmaceutical, healthcare or FMCG industries strongly preferred.
Proven experience in brand management, product launches and marketing campaigns.
Strong digital marketing, social media and market research skills.
Key Skills:
Brand & Product Marketing, Campaign Management, Digital Marketing, Market Research, Analytics, Communication, Creativity, Commercial Acumen and Stakeholder Management.
How to Apply:
CV and Cover Letter to careers@tobincopharma.com
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